Kick start your supporter experience strategy

Who is it for?

More experienced fundraisers will get the chance to review their current systems and practices and explore best practices.

Less experienced fundraisers and those new to fundraising work will gain the information and confidence they need to develop or start implementing donor retention policies and begin to understand the part they can play in income generation strategy.

is it about?

You will get to explore how to better engage with supporters so that you and your organisation will not only see an increase in income but will also be creating a more sustainable income generation model.

What will I learn?

At the end of the session, attendees will have a clear understanding of the vital role supporter retention plays in their charity’s income generation strategy. Supporter retention: Why and who

o The benefits of investing your time in supporter retention, and communicating the need to key stakeholders

o Who are your supporters? You may have more than you think!

o The engagement plan

What to expect:

A mixture of presentation and discussion

The session will be led by Lucy Day, Human 2 Human Thinking: Founder

Lucy has over 15 years’ experience of working for local charities of all sizes. Her responsibilities have ranged from setting up fundraising functions; writing income generation and engagement strategies; product development; marketing and communications; and growing and managing teams. Lucy strives to help charities develop and grow by helping to create an employee-centric culture and deliver donor-centric fundraising.

This workshop is FREE to members of CCVS and Hunts Forum, other organisations may book at a cost of £40. To join CCVS follow this link

By registering for this course, you agree to abide by the Cambridge CVS cancellation policy.