Christmas Challenge 2024 / Big Give / Deadline 5 July

Christmas Challenge 2024

At Big Give, Christmas always comes early. The Christmas Challenge is the UK’s biggest match-funded campaign.

What is available?

For seven days, supporters of participating charities can double their donations and, in doing so, make an extraordinary difference to some of the world’s biggest challenges.

Why should you apply?

  • Expand Your Donor Base: 95%  of charities report receiving donations from new supporters during the campaign.
  • Boost Donations: 76%  of charities have a significant increase in donations compared to similar fundraising efforts.
  • Strengthen Relationships: 91% of charities develop relationships with new supporters and 96% report the campaign helps strengthen bonds with existing supporters.
  • Access Funding: In 2023, 93% of eligible charities received funding offers from Big Give’s partners. View the 2024 Champions with more to be announced soon. Some of our Champions are looking to exclusively support small charities.

The median income of charities is £500k, and two thirds of the charities they support are small to medium sized charities. The Christmas Challenge has been a fantastic way for smaller charities to build their digital fundraising capabilities and expand their donor base.

You can see the testimonies from StandOut Programmes and Let Me Know.
More case studies are available here.


Key dates and to apply

Applications for Christmas Challenge 2024 are now open and close 5pm Friday 5th July. They encourage early submissions to allow ample time for pledge collection.

Detailed campaign and application information can be found on the Christmas Challenge page.


Join the Webinar

You can watch the introductory webinar if you missed it. They will be hosting a webinar on 26th June with some hints and tips to help you secure your pledges. You can sign up for the Pledge webinar here.

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